Senior Engineer, Marketing Technology

JOB TYPE

Full time

LOCATION

Remote

REPORTS TO

VP, Engineering

SALARY 

$135,000

Superlogic is seeking a Senior Engineer with a specialty in Marketing Technology (MarTech) who can enable our team to execute data-driven marketing strategies effectively. This role requires a full-stack engineer who thrives in a fast-paced environment, capable of quickly deploying and iterating on marketing tests such as A/B experiments, personalization features, and performance analytics.

You’ll work closely with marketing, product, and data teams to enhance our customer experience through technology. Your expertise in front-end and back-end development will be crucial in integrating tracking tools, optimizing campaigns, and ensuring data integrity across platforms.

Key Responsibilities

  • Develop and maintain marketing-related web applications and integrations using React, TypeScript, Next.js, and NestJS

  • Implement and manage analytics tools, including Google Analytics (GA4), Superset, and custom event tracking solutions

  • Build and execute A/B tests, multivariate tests, and personalization experiments (under direction of marketing leadership) to optimize user experiences

  • Ensure proper tagging and tracking of marketing campaigns, integrating with platforms like Google Tag Manager

  • Work with APIs to connect marketing tools, CRM systems, and data warehouses

  • Work with marketing team to optimize performance and SEO for marketing landing pages and conversion funnels

  • Design and implement our data warehousing strategy

  • Collaborate with data engineers and analysts to ensure clean and actionable marketing data

  • Automate and streamline workflows between marketing platforms, reducing manual effort and improving efficiency

  • Connect social networks and optimize campaigns with marketing team

Qualifications

  • Minimum of 5 years deploying production MarTech solutions

  • Ability to work cross-functionally with marketing, data, and product

  • Strong problem-solving skills and a data-driven mindset

  • Experience working in fast-paced, test-and-learn environments

  • Working understanding of growth marketing strategies and customer acquisition funnels

  • Knowledge of SEO techniques a plus

  • Familiarity with email marketing APIs and marketing tools like SendGrid, HubSpot, and Braze a plus

  • Experience in eCommerce, fintech, or Web3 marketing technologies a plus

Technical Skills

  • Proficiency in full-stack development with React, TypeScript, Next.js, and NestJS

  • Experience working with Google Analytics (GA4), Superset, and other BI or analytics platforms

  • Experience with Google Tag Manager (GTM), Segment, or other event tracking platforms

  • Knowledge of A/B testing frameworks and personalization strategies

  • Familiarity with marketing automation tools, CDPs (Customer Data Platforms), and CRM integrations

  • Experience with event-driven architecture and tracking pixel implementations

  • Strong knowledge of web performance optimization and data privacy regulations (GDPR, CCPA)

Compensation and Benefits

  • $135,000 per year

  • 401(k)

  • Dental insurance

  • Flexible schedule

  • Flexible spending account

  • Health insurance

  • Health savings account

  • Life insurance

  • Paid time off

  • Vision insurance

Join a fast-paced team of strategists, technologists, and designers bringing the future of experiential rewards to the modern consumer. Be part of an inclusive company culture emphasizing autonomy, mastery, and purpose.

Superlogic is an equal opportunity employer. We strive to create and maintain an equitable workplace where contributors of all backgrounds feel welcomed and valued. We do not discriminate against applicants or employees based on racial identity, color, religion, sex (including gender identity, sexual orientation, and pregnancy), national origin, age, disability or genetic information.